How To Write Keywords That Sell
This post will go into detail on how to write keywords that put your site at the top of the pay per click targeted traffic. I also suggest using these strategies when writing "meta tags" for your website, which will also help you climb the top ranks of the web directories. The first step to writing Ad word hungry keywords is to find a niche and exploit it. If your picking keywords that are high priced and are flooding Google's AdWords, your going to pay a hefty price to be number one.
- Choose Keywords that have not been used before but keywords of the synonyms of those words are high priced and have a high search percentage. I guarantee with time will come the searching of your synonyms of high priced keywords, as long as your high priced keywords are very popular.
- Choose keywords that are one letter off of high priced keywords
- exploit America's laziness and cash in on spelling errors, a lot of webmasters fail to use spelling errors to put them at the top, however it is a very profitable strategy.
- Keywords that become flooded and overpriced are not the right keywords.
- spend time and get proper tools, like overtures max bid tool to find out what the current hot cheap keywords are. Don't just throw a list together and hope it works, spend time in finding the right keywords. As they say in business "time is money!"
- Some keywords that are searched at a high rate in the U.S are often cheap on other countries servers.
- Stay current, if you want to be successful you need up to date lists on current hot keywords, sometimes all it takes is adding a simple word to an unknown keyword phrase.
- Sometimes its best to invest in keyword programs that have minute by minute keyword rankings, be warned however, many of these programs are fraudulent and require hefty fees. If it looks and sounds too good to be true it is, however you don't want a keyword list that is more than 24 hours old in order to stay current.
- There are many resourceful tools built right into the pay per click program you are using, use them, you may get that light bulb above your head by using their simple keyword suggestion tool, i have found very good niche keywords by using Google's keyword tools.
- Use the thesaurus, this book is a great tool for discovering niche keywords. Remember this isn't something you should wing. Put some effort into your keywords and you'll see that it pays to work.
These are some simple yet very powerful ways to increase your rankings with pay per click services, as well as increase your click through rate, remember if you have a low click through rate, your ads will stop showing after some time.
I hope this information helps all of you looking to write adverse keywords, if the above information doesn't help, join pay per click forums, get active and ask experts and I'm sure you'll write amazing keywords. Look for my next segment on how to exploit pay per click programs using the right keywords.
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